{"ImagePath":"http://community.ingagenetworks.com/mediafiles","BoundryClass":"","BoundryClassTop":"","BoundryClassRight":"popupConstraintR","BoundryClassBottom":"popupConstraintB","BoundryClassLeft":"","CloseButtonClass":"PersonaButtonStyleContainer","HoverContainerClass":"hoverItemContainer","OnDelayTime":0,"Padding":0,"VisualPointer":false,"TrackMouse":false,"XSize":0,"YSize":0,"PopupContainerClass":"popupContainer","ConstrainTop":false,"ConstrainRight":false,"ConstrainBottom":false,"ConstrainLeft":false,"CallbackFunction":showPersonaCardSurveys}
Congratulations! You've decided that social media is right for you and you've set your goals. But there are a few other things to keep in mind: it's expensive and you can't abandon it. Tip 2: Really commit to your social media efforts. It's expensive. Social media is not free even if you are using free tools to communicate. It takes time, effort, and practiced skills to cultivate and expand your community. I've seen many organization put thousands of dollars into the de...
Read More
There are a lot of decisions that need to go into how to create your own social media space: look, feel, purpose, levels of interaction, type of interaction, and the list can go on. But in order to have a successful social media effort, organizations must decide on specific goals before they even being. Tip 1: Set specific and measurable goals. Many non-profits and NGO's have huge goals. For example, I've worked with organizations attempting to turn around the economy. Anothe...
Read More
Next week is iConference 2012, and you'll get to hear about it from me. I'm Becky, one of INgage Networks' business solutions specialists and community manager for theMichigan Energy Efficiency Network. iConference is an academic gathering and opportunity to reexamine established ideas as well as explore and debate new concepts in the field. I'm very excited and honored to be a co-author with Dr. Cliff Lampe on the paper,Implementing Social Media in Pub...
Read More
As we look around at the social landscape at the beginning of 2012, we see that social network participation on popular sites is booming. For instance, Facebook currently has over 800 million members and Twitter has over 100 million members worldwide. Both are still growing. And, if you are like me, you look in on one or both of those sites on a daily basis, and contribute content when the urge strikes you. Likewise millions of us also use our smart phones multiple times ...
Read More
Last week I went over the predictions I made for 2011 to review what I got right and what I got wrong. In yet another triumph of hope over experience, this week I’ll boldly give you my predictions on what’s to come in social networking in 2012. Migration to Mobile: Everyone and their uncle will be offering tablets next year:
Apple will update the iPad (and maybe even offer a 7” version to compete with the
Read More
Several of my friends are asking me which e-reader gone Tablet to buy this holiday season. The question is most often in the form of "Hey Dave which one is better, Kindle or Nook?" Answer: Just picking one on face value or comparing technical specs is like choosing between Apples and Oranges. Both are excellent devices. It's really a personal choice. The Nook is a great device. It's construction is really solid. The screen is the best of the two devices. I think its a lit...
Read More
Last December I made some predictions about what was likely to happen in the social networking scene this year. There were a few hits and a few misses. This week, I’ll review what I got (sort of) right and what I got (really, really) wrong. First the hits and missed from last year: Hit: I wrote “The largest social network on the planet,
Facebook, will continue to be the 800-pound gorilla in social networking next year. The biggest challe...
Read More
For months, I have been wondering if you could share your $15.95/day hotel internet connection with other devices in your room via bluetooth. Good news - yes you can! What you need: Mac computer with iPad or iTouch. Step 1. Pair your devices. Go to System Preferences/Bluetooth menu and pair your devices. Setup Bluetooth device starts the setup assistant. Just follow the normal pairing prompts. If successful, you will get confirmation that the devices are paired. Step 2. Shar...
Read More
Lately, just the thought of having to create a PowerPoint makes me cringe. A video – a press release – I’m fine with, but why do I creatively shut down when presented with what should be an opportunity to in essence narrate a story and sell an idea? It’s because so many times I’ve encountered PowerPoints that bore me to death – slide after slide with no end in sight, an overwhelming amount of text and bullet points galore. You know what I’m talking about, and we’ve probably all been g...
Read More
Ladies and Gentleman, take your places for Round 2: iOS 5 vs. Android 4.0 Ice Cream Sandwich. On the right we have Google with the latest version of its mobile OS, better known by its nickname,Ice Cream Sandwich. It combines the best of Android 2.x phone interface with the Android 3.x tablet interface. So far... it looks pretty good. On the left we see Apple once again licking its wounds with its release of iOS 5. This time "antennagate" is "batterygate." Like many of you...
Read More
